Creative Problem Solving. Actionable Insights. Sustainable Advantage.
delivered by a marketing-driven management consulting practice
Marketing
Over 3 decades of experience with hands-on brand creation, optimization, positioning and management. Specialists in identifying opportunities to capture competitive advantage which is insulated and sustainable.
Research
Design and execute creative research strategies and plans leading to valuable insights, thoughtful analysis, and highly actionable results. Whether looking for research guidance from qualitative or bulletproof results and innovative statistical methods from quantitative studies, Consumer Insight Associates has done it, and looks forward to assisting you.
Strategy
Identify, refine and maximize potential of brand/branding/new products strategies leading to new business platforms. Leaders in innovation, brand positioning/re-positioning, advertising creative and consumer promotional strategies and tactics. We will lead client strategic planning/corporate vision and mission statement development sessions.